Thank you for stopping by to learn more about me and my company. I thought that I would take a bit of time to introduce myself and my tell you a bit about my background and experience.
My name is Chris Newton and am the owner of MyGamePrinted.com. I am a Print Broker, which means that I am an independent entity; not a part of the Printing Factory. In my day job, I am a design engineer in the mechanical engineering industry. My specialty is sheet metal design and am responsible for creating drawings for welding, assembly, etc.
I became involved with games back in 2003 when I began writing for a Magic: The Gathering fan site. I have always had a knack for writing so I though my role would be to be a writer and entertain and educate. As I learned more about website management and leading a writing staff, I realized that I liked that more than writing. I decided that I wanted to start my own site.
My site was a game review site but also had a geek culture study. We reviewed games from a broad range of games from RPGs to Board games, Card games and even Video games. We tried our hand at publishing a magazine, but didn’t really have the funds to sustain it long term.
Soon afterward, I moved on to partner with one of my friends to manage an indie video game site. The site reviewed indie video games and helped to support indie game developers. I learned a ton about the way the indie world works and fell in love with everything about it. The creative genius that indies have while not chained down by rules and stake holders is so amazing.
Finally, I decided to stake out on my own and began a game design studio. Originally, we were going to make a digital card game, but the expenses were way too high for us. So we decided to scale down and move into the print world…
When I first came up with the design for MyGamePrinted.com, I was in a situation where you probably find yourself right now. I was a game designer caught between a tough place of not knowing how exactly to get my game printed, but also not really wanting to learn to do so either. My role on my design team is as lead game design and project manager. Somewhere along the lines we realized that no one on the team had print experience… and so I began to teach myself via Dr. Google.
So when we finalized our game, I realized that I didn’t know what the heck I was doing. I started trying to learn about printing only to find myself frustrated at learning stuff that I really didn’t want to learn about. I decided to change my strategy and just contact a couple of print companies and pick their brains…
Now, I don’t want to start slamming my competition, but I am sure that you experienced similar things: people that don’t want to talk to you since you are the little guy, difficulty in understanding translation errors between English-Chinese, talking with sales reps who don’t really understand the industry, etc. I was so fed up with the entire process that I could just scream.
Ultimately, I decided to try again… what other option did I have? So I hit the books again and learned more about print options, how the process works, etc. I realized that most of the print industry operated very similarly to how the sheet metal design world operates, so I was able to make that connection. Then, I put together a power point presentation using the technical skills from my day job. I sent off my RFQ (Request for Quote) off to the same exact companies that previously big-timed me or couldn’t understand me and suddenly they were responding and asking, “So who did you copy for this?”. Ultimately, I met a few people who helped fill in some of the blanks that I was missing.
One of the Chinese factory reps contacted me and we talked at length about my game and we developed a pretty good friendship. During our conversations, she said the fateful sentence, “We have thought about making an American office since being in the same time zone and of the same culture as the developers would probably make it easier to grow our company.” Later she said, “It would be so much easier if we had an American rep who spoke English fluently and understood the industry…”
Obviously, I did the math and realized that I sort of fit that mold. I had to learn much about the industry to get to the point where I was and she was expressing a need… so I offered to take the position that was not being offered. After they thought about it… they decided to decline (lol) but countered with, “If you want to start your own business, we will offer you exclusive pricing and support you as long as you work with us exclusively.”
And that is what I did.
When I originally started up the company, my goal was to fish up some business and sell games to customers. As I began talking with the developers, my love for the indie devs flashed back to life. I made a fundamental change to my vision for MGP. In my mind, I don’t have customers, I have clients. My clients are companies that I partner with in order to bridge the gap between final design and printed product.
‘McDonalds has Customers. Attorneys have Clients.’
Since I don’t work for the factory, I am able to place my loyalties where I chose. That allows me to return to my passion in helping indie developers be awesome. I want to represent my clients eliminate that frustrating experience that I went through to get to this point. I want to manage expectation and mentor/tutor people who simply don’t know the things that I had to learn.
My ideal situation is where we successfully print your game on time with great quality. Success then happens when you give me a call when you are ready to print your next game.